Hire a Performance Marketer who actually delivers

You know how it goes: the budget is there, expectations are high — but the results are slow to show. Or maybe things have been running for a while and you know it is time to take the next step. That is when you need someone who knows which levers to pull.

I help you find a Performance Marketer who not only understands the numbers, but the bigger picture too. Someone who is comfortable across Google Ads, Meta, TikTok, or LinkedIn — and understands what will drive results for your business.

No long candidate lists full of CVs. I work closely, quickly, and with full transparency. This is recruitment without the agency talk.

When is it time to hire a Performance Marketer?

You may recognise one or more of these situations:

• You have tried advertising, but it is not delivering what you hoped for
• You are spending heavily on paid media, but are not sure what you are getting in return
• You need someone who can build structure, test intelligently, and scale what works
• You are tired of consultants and want someone in-house
• You are running a growing ecommerce business, startup, or have ambitious growth targets

If that sounds familiar, it is time to talk.

What does the process look like?

I keep it simple:

Needs analysis

We talk through your current situation and what you actually need. Is it paid media? Retargeting? Attribution? All of it?

Candidate matching

I search, interview, and present one or two strong candidates who match both the role requirements and your culture.

Follow-up

You make the hire — but I stay available as a sounding board for as long as you need. A reliable partner throughout the process.

Answers to your questions

What does a Performance Marketer do?

A Performance Marketer works with data-driven marketing where everything can be measured. This often includes advertising in channels such as Google Ads, Meta, and TikTok, with a focus on generating leads or sales at the lowest possible cost.

Which platforms does a Performance Marketer typically work in?

The most common are Meta (Facebook and Instagram), Google Ads, TikTok Ads, and sometimes programmatic platforms or affiliate networks. Some also have experience with email and CRM.

Do they need to know design or copywriting?

It is a plus, but not a requirement. Most work in teams where a designer or copywriter handles the creative side. But the more they understand about audience, messaging, and content, the better the results tend to be.

What is the difference between Performance Marketing and Growth Marketing?

Performance Marketing is usually more focused on paid advertising, while Growth Marketing can also include organic channels, product improvements, and user behaviour. The line between them can sometimes be fluid.

How do you know whether a Performance Marketer is any good?

The results. Clicks, conversions, ROAS, CAC — but also how well they understand the business and how strategically they work. A good Performance Marketer is not just someone pushing buttons. en knapptryckare.